Win £5000 worth of Treats from Herefordshire Businesses

Business Direction (Jan-Feb 2011) - 1st January 2011

Truffle Herefordshire

The Truffle Card is designed to offer customers exclusive treats and offers across a wide and varied range of Independent Herefordshire Businesses. Truffle will promote Herefordshire independent businesses and help them to flourish.

Anyone that signs up for a Truffle Card before Monday 31 Januart will be entered into a draw with the chance to win £5000 worth of treats from Herefordshire businesses!

It works by emulating 'Martin's Money Saving Tips' and 'My Voucher Codes'. In short there will be a weekly email of offers from participating businesses which will be collated by Truffle Herefordshire, and sent to cardholders, this will be backed up by a website and viril marketing using Twitter.

Customers will be able to sign up foe the scheme at any of the 100 (and growing fast!) shops, restaurants, bars, pubs, nightclubs... the list goes on! Customers will also be able to sign up on line at www.truffleherefordshire.co.uk and their card will be sent to them in the post.

The initial idea came from Heather Gorringe (Wiggly Wigglers Herefordshire), Luke Conod (FIT Hereford) and James Smith (Stagecoach Restaurant Hereford) and has been driven forward by the Private Sector.